NFL Commissioner Stands Firm on Bad Bunny for Super Bowl Halftime Show Amid Outcry

The National Football League (NFL) is holding steady on its decision to feature global music sensation Bad Bunny as the headliner for the 2026 Super Bowl Halftime Show. This announcement, made by Apple Music and the NFL on September 28, has ignited a considerable backlash from conservative figures and a segment of the public, particularly those aligned with the “Make America Great Again” (MAGA) movement. Despite the mounting criticism, NFL Commissioner Roger Goodell has publicly defended the choice, emphasizing the league’s commitment to delivering a “united moment” through diverse and popular entertainment.

The Genesis of the Controversy

The selection of Bad Bunny, a Puerto Rican artist who primarily performs in Spanish, quickly became a flashpoint for political and cultural debate. Critics have expressed various concerns, ranging from his musical style and language to his past political activism and expressions regarding U.S. immigration policies.

Conservative Backlash and Calls for Change

Prominent conservative voices have been quick to condemn the NFL’s decision. Former President Donald Trump, in an interview, called Bad Bunny’s selection “absolutely ridiculous,” stating he had never heard of the artist. Trump’s former campaign manager, Corey Lewandowski, who now supports the Department of Homeland Security, went further, publicly warning that Immigration and Customs Enforcement (ICE) agents would be present at the Super Bowl, stating there is “nowhere you can provide safe haven to people who are in this country illegally.” This sentiment was echoed by Homeland Security Secretary Kristi Noem, who also confirmed that ICE would be “all over that place” to enforce the law, adding that only “law-abiding Americans who love this country” should attend the Super Bowl.

The criticism from conservative circles often highlights Bad Bunny’s anti-ICE stance and perceived anti-American sentiments. Some detractors have also cited concerns about his gender-fluid fashion choices and the potential for “demonic sexual performances” at a family-friendly event.

Public Petitions and Alternative Suggestions

Adding to the pressure, a Change.org petition has gained significant traction, calling for Bad Bunny to be replaced by country music icon George Strait. The petition, which has garnered over 56,000 signatures, argues that the halftime show should “unite our country, honor American culture, and remain family-friendly,” values it claims George Strait embodies more fittingly than Bad Bunny. Turning Point USA, a right-wing organization, has even announced plans to host an “All American Halftime Show” in protest.

NFL’s Unwavering Stance

Despite the considerable public and political pressure, NFL Commissioner Roger Goodell has unequivocally stood by the decision to have Bad Bunny headline the Super Bowl Halftime Show.

Goodell’s Defense of the Choice

Speaking to reporters, Goodell affirmed that the league is not reconsidering its selection. He noted that criticism is not uncommon when choosing Super Bowl performers, given the immense global audience. “I’m not sure we’ve ever selected an artist where we didn’t have some blowback or criticism. It’s pretty hard to do when you have literally hundreds of millions of people that are watching,” Goodell stated.

The Commissioner highlighted Bad Bunny’s global appeal and popularity as key factors in the decision, asserting, “He’s one of the leading and most popular entertainers in the world. That’s what we try to achieve.” Goodell expressed confidence that Bad Bunny “understands the platform that he’s on” and will deliver an “exciting and a united moment” for viewers.

Bad Bunny’s Background and Previous Stances

Bad Bunny, born Benito Antonio Martínez Ocasio, is a three-time Grammy Award winner and a global ambassador for Latin music, known for his chart-topping hits and outspoken nature on social issues.

Concerns Over U.S. Touring and ICE

The artist’s selection for the Super Bowl is particularly notable given his prior decision to omit U.S. mainland dates from his 2025-2026 “Debí Tirar Más Fotos World Tour.” Bad Bunny previously explained in an interview that this decision was driven by concerns over potential ICE raids at his concerts, aiming to protect his predominantly Latino audience. He has been a vocal critic of ICE’s actions, even publicly condemning raids in his hometown of Carolina, Puerto Rico.

In response to the current controversy, Bad Bunny humorously addressed his critics during his appearance on “Saturday Night Live,” stating in Spanish that the performance was “more than an achievement of mine, it’s an achievement of everyone,” especially “all Latinos and Latinas across the world, and here in the United States, all the people who have worked to open doors.” He then jokingly added in English, “If you didn’t understand what I just said, you have four months to learn!”

Support from the Music Community

Amidst the controversy, Bad Bunny has received strong support from fellow musicians, particularly within the Latin music community.

Shakira’s Endorsement

Colombian superstar Shakira, who co-headlined the 2020 Super Bowl Halftime Show with Jennifer Lopez, was quick to champion Bad Bunny’s upcoming performance. In an interview, she stated, “It’s about time!” and expressed immense pride that Bad Bunny, “who represents not only Latin culture but also how important Spanish language music has become on a global scale and how universal it has become, is getting to perform on the biggest stage in the world.” Shakira, who featured Bad Bunny in her own Super Bowl performance, believes it is “the perfect moment for a performance like this.”

Conclusion

The NFL’s decision to feature Bad Bunny for the 2026 Super Bowl Halftime Show has ignited a significant cultural and political debate. Despite fervent opposition from some conservative groups and public figures, NFL Commissioner Roger Goodell remains steadfast in the league’s commitment to its chosen performer. Emphasizing Bad Bunny’s global popularity and the potential for a “united moment,” the NFL appears prepared to move forward with a show that aims to celebrate diverse musical talent on one of the world’s biggest stages. The upcoming halftime show is set for Sunday, February 8, 2026.